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PROPOSAL for SAINT KISEL

INTRO

Hello Ifunanya, we are so thrilled you reached out to us and cannot wait to work together! This proposal will outline everything you need to know about working with us - from what is included in your project to pricing, payment plans, timelines and loads of helpful details.

At the bottom of this page, we have a form for you to fill out that will let us know what package you want to go with and if you are ready to move forward! Once you submit that form, we will send over our contract and our first invoice so that you can reserve your spot on our schedule.

And if you have any questions, feel free to shoot us an email at hello@designshoppe.co

FIRST, LET'S TALK ABOUT

OUR GOALS

01. 

Create an elevated branding and website that is memorable and captures the unique styles and stories of African fashion brands and their products. Your customers will be drawn to the originality of the pieces 
displayed on the website. 

02. 

Create a user-friendly web experience that allows customers to access the products with ease. We will ensure the process from selecting desired pieces to placing orders and checking out are super clear and easy breezy. 

03. 

Give you a greater sense of confidence as your business grows. With a streamlined strategic website, you will have the time to fully focus on fully running the business and chasing business opportunities that matter. 

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NOW, IT'S TIME TO

VIEW TIER D ETAILS


Your business is uniquely yours with vision, goals and people you want to serve well. So, we want to make sure that you have the chance to go over discussed pricing. Take your time to consider the tier to ensure it is the best fit for you. If you have questions or want to add anything to your selected tier, you can let us know through the form at the end of this page. 

Kindly note that this proposal is only valid for 7 days after you have received it.

*for more info about timelines and payment plans, please scroll to the FAQs section

TIER 01.

VISIONARY

Investment: $5, 500. 
30% upfront ($1650 USD) is required and then,
3 payments of $1284.

Estimated Timeline: 3.5 months
Project Start Date: Monday, December 6, 2021.


BRAND ASSESSMENT
We review brand strategy, delve into brand values, audience and competition. We update the strategy where necessary to ensure we are moving forward with clear intentions. 

BRAND IDENTITY BASICS
Logo refresh, 1 secondary logo, 5 illustrative elements for website, fonts selection and a colour palette.

BRAND GUIDELINES
A detailed guide to educate you on how to use your new branding consistently.


CUSTOM WIX/EDITOR X WEBSITE
- 1:1 web strategy to help you organize your content and encourage engagement with your audience.
- Landing Page ahead of website design and development
- Custom design for 5 paged website
- Backend set up for 15 products
- Site installation
- Site maintenance guide & tutorial video library
- 1-month post-launch technical support (dependent on client schedule)

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SO, WHERE DOES THE COST

COME FROM?


Design can be expensive and you might be wondering how we come up with our pricing. While there are many factors, these are the main ones we consider when deciding on our pricing: 

01. / TIME 
Design takes time. A lot of time. For each concept that I present, there are hours of experimenting and testing that happen behind the scenes. So with my pricing, I have to account for all the hard work and time that I put into each project.

02. / EXPERIENCE

We have invested in hours of education and practical experience. As a result, we have a good awareness of how our experience and skills match up within the industry. We price appropriately, ensuring it matches with the good work we deliver.

03. / VALUE

Design makes a big impact on your business – from building stronger connections with your audience to conveying the quality of what you do. Working with a designer is an investment in your business, so that value is reflected in our pricing.

OUR APPROACH


Across the industry, designers work differently, so we want to make sure you understand our perspective on our role as your creative partner. Here are a few things you can expect when working with Design Shoppe Co.:

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01.

EVERY DESIGN DECISION will HAVE PURPOSE and MEANING BEHIND IT.

Our 360 process is built around finding the best design solutions that will propel your business forward. It can be easy to get caught up in what is trendy and looks fancy at the moment. It is our role to help you remain mindful of those things and instead find more strategic ways to stand out from the crowd.

02.

WE BELIEVE EDUCATING CLIENTS on THE DESIGN PROCESS EMPOWERS THEM to MAKE BETTER DECISIONS

Working on your branding or website can be overwhelming, so, we do our best to guide you through the process. We want you to walk away feeling confident in your new look and in utilizing your new design for maximum business results. With every detailed deliverable we hand over, you will receive detailed advice on how to implement these throughout your business.

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A LOOK AT

OUR PROCESS


So much goes into a design process and we like for you to be informed at every stage of our time together. Although every project is different, here is a general outline of what our process looks like.

01. / BRAND ASSESSMENT

After you sign your contract and pay your deposit, you will receive a Google Meet to a call with Ini right before our official start date. During this time, we will talk about your business and all the things we need to accomplish through our project. We will go over parts of the brand strategy that you have ticked off and review what is left.

02. / LOGO REFINEMENTS & IDENTITY BASICS

03. / BRAND STYLE GUIDE

04. / COLLATERAL PIECES

05. / WEBSITE STRATEGY DESIGN & DIRECTION

06. / WEB CONTENT CREATION

07. / WEBSITE STRATEGY DESIGN & DIRECTION

09. / TESTING & LAUNCH!!

08. / WEB DEVELOPMENT

KIND WORDS FROM PAST CLIENTS:

Every detail captured! A smooth process all through. All we imagined and more. 

If you are at the point where you are considering investing in your business with a high-level designer, then you are in the right place. The process of working with Ini was seamless. She paid attention to every detail and took our feedback while taking the time to empower us to make decisions about things in our business that we had no clue about a few months ago.
From start to finish, Ìní and the team understood all of our brand needs and brought their A-game.
My partner and I cannot wait to share the full project with the world!

- SIMONE & ELSABE, ELSA MONE

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FAQs

WHAT'S NOT INCLUDED IN THE PROJECT?


The following are some items that do not form part of the deliverables or costs that are included in the project/project fee (a more comprehensive list will be in your contract): - desktop font and/or webfont licenses - printing costs - image licenses - website hosting - third party plugin fees




HOW DOES THE PAYMENT PLAN WORK?


We like to break projects down into payment plans to - make the investment a little easier for you and - keep the project moving with regular payments. Your first payment (30%) is non-refundable and required to save your spot in our schedule. If you wait to pay this, you will risk losing your spot and being pushed to a later start date. The rest of your payments will be spread out equally throughout the project. Please note that these payments are scheduled by date, NOT by milestones in the project. We do this to avoid delays + keep the project moving. All of your payments will be made online via PayPal and is inclusive of PayPal charges to be covered by you. This will be added to every invoice you receive




WHAT IF I WANT EXTRA REVISIONS


We allow up to 2 rounds of revisions on branding concepts and website mockups, which will be outlined in your timeline. If you want to add more revisions, there will be a $250 USD charge added to your final bill for each extra round.




HOW DO YOU HANDLE PROJECT DELAYS


For our project, there will be due dates for us to present concepts to you and there will be due dates for you to give us feedback on those concepts. We always allow 3 business days for you to give your feedback or schedule a call to go over things. Where we are expecting something from you (feedback, copy, materials, etc.) and don’t hear anything from you after 24 hours of your due date, a $300 USD late fee will be added to your final invoice to account for project rescheduling. We try to avoid doing this as much as possible, but sometimes it is necessary to keep things moving. If there is an emergency that prevents you from honoring a due date, please try to communicate as soon as you are able to so that we can make an exception.





A FEW THINGS

TO NOTE

In order to serve our clients really well, we have built a streamlined process, so that we can keep things organized and on track. Here are a few more things to note while working with Design Shoppe Co.:

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KEEPING THINGS ORGANIZED

During our project, we will use an online app called Milanote to keep all of our tasks, due dates and conversations in one place. Between this and Slack, we try to streamline the conversation to avoid losing important information in email threads or spreading too thin across different apps. And should you feel like you need to talk things over with us, you will always have the option to schedule with Ini or with our operations manager, Oyinkan.

OFFICE HOURS


Since we often work with clients in different time zones, our office hours are important to us. Your morning may be our evening, so please be mindful of that. Our office hours are Mondays to Thursdays, 10 am to 5 pm GMT. However, Ini, our founder and lead designer only takes client calls on Tuesdays and Thursdays at the same time as above. She blocks off Mondays and Wednesdays for client work and the operational needs of a growing business. So, she will take client calls on these days only if it is urgent.

SHARING OUR PROCESS

If you follow us on Instagram, you may know we like to share our process with our followers. We do this to:

- educate people on what the design process is like and
- show real-time examples of our work.

We would love to be able to share some parts of your project in the same way. (Because we know we will want t show off what we create together). However, we will not share without your consent. 

 

Are you okay with us sharing in-progress work from our project together on Instagram, in a way that piques curiosity but does not reveal the essence of the project?

Thank you. Your response is noted.

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FINALLY, HERE ARE THE

NEXT STEPS

Here is a quick overview of what you need to do next in order to officially save your slot in our books and get started!

01. / REVIEW THE DETAILS OF YOUR TIER AND FILL THE FORM BELOW.

Make sure you have looked through every detail in this proposal and then answer the questions below to let us know if you have any needs or clarifications.

02. / SIGN CONTRACT

Once you have submitted the form below, we will send over our contract for you to sign automatically. It is drafted plainly and clearly, explains what we are both agreeing to in this project.

03. / PAY DEPOSIT

The last step is to make your first payment. You will receive an onboarding document with your invoice, so you can easily pay online via PayPal. Once that is taken care of, your project is officially booked!

Saint Kisel
ARE YOU INTERESTED IN ADDNG ANY OF THE FOLLOWING SERVICES TO YOU PROJECT?
ARE YOU OKAY WITH THE FINAL COST AND PAYMENT PLAN FOR YOUR PROJECT?
DOES THE ESTIMATED TIMELINE WORK WITH YOUR SCHEDULE?
FINALLY, ARE YOU READY TO SIGN OUR CONTRACT AND YOUR DEPOSIT?

Thanks for submitting!

ARE YOU OKAY WITH THE FINAL COST AND PAYMENT PLAN FOR YOUR PROJECT?
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THANK YOU
THANK YOU

I am truly grateful you reached out to us. 
I loved getting to learn more about what you do and what your dreams are for your business.
I would be so excited to work with you!

- IniOluwa.

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OUR GOALS

PACKAGES

APPROACH

PROCESS

FAQs

NEXT STEPS